Blog

Let's break down the basics of customer acquisition costs, explain why they matter, and go over actionable tips to lower them. We’ll also explore how optimizing your onboarding flow with tools like Userflow can play a key role in managing your average customer acquisition costs effectively.

Let's talk about in-product guides. We'll dive into what they are, why they matter, and how to create effective interactive guides. Plus, we'll list a few recommendations.

The technology adoption curve, otherwise known as diffusion of innovations, is a model of technology adoption that categorizes users into five groups based on their willingness to adopt new products. Developed by sociologist Everett Rogers, this model is fundamental in understanding how different segments of a population respond to new ideas and innovations. Today, we're going to see how this model by Rogers relates to product adoption, and what it can show us about how the diffusion of new innovation occurs. We'll also tell you all about how you can optimize technology adoption through all stages of its lifecycle.

This guide will cover everything you need to know about product tours, from their benefits and types to best practices and how to select the right product tour software.

In this guide, we’ll chat about what makes for great onboarding user experiences, drop some best practices, and help you craft first impressions that really stick.

Let's take a close look at product churn. We'll talk about why calculating your product churn rate is more important, as well as which metrics to look out for, and what you can do in order to improve your product churn and push your revenue higher.

Learn how to create effective journey maps tailored to your users' needs. Explore essential tools, real-world examples, and best practices to enhance user experience, boost retention, and drive success.

NRR is one of the most important metrics for any SaaS business looking to achieve sustainable growth. We’ll break down what NRR is, why it’s important, how to calculate it, and how you can improve it, all while showing how digital adoption platforms like Userflow can play a pivotal role in helping SaaS companies boost their NRR, enhance customer retention, and reduce churn.

Explore best practices, real-world examples, and actionable strategies to create an effective onboarding experience that keeps users coming back.

Let's go over the basics of what PLG marketing is, and how to implement it properly into your growth model. Because while the principles of product led growth is that you let the product do all the talking, the reality is more nuanced. So, let's dive into PLG marketing, why it’s a game-changer, and how SaaS businesses can use it to grow faster and smarter.