Great for teams launching powerful in-app experiences.
$240
per month, billed annually
or $300 billed monthly
3,000 Monthly Active Users
Includes:
3 team members
Unlimited flows and checklists
100 AI assistant messages / month (extendable)
User-level targeting
500 API requests / min
Basic integrations, including Segment and Zapier
Advanced customization and analytics for growing teams.
$680
per month, billed annually
or $850 billed monthly
10,000 Monthly Active Users
Everything in Startup, plus:
Unlimited team members
Unlimited surveys + localization
Company-level targeting
1000 API requests / min
All integrations, including HubSpot & Salesforce
Custom CSS
Fully white-labeled experiences
Security, scalability, and dedicated success for complex organizations.
Let's chat
if you require a custom contract
or a security questionnaire
Custom limits
Everything in Pro, plus
Single sign-on (SSO) + advanced permissions
Concierge support + dedicated CSM
Custom contract
Security questionnaire
Custom limits for MAUs, API rates, and AI Assistant usage
Free 14-day trial. No credit card required. No commitment.
Now available in Early Access through January 15, 2026.
Automatically generate full, editable onboarding and feature adoption flows with AI— included free for all plans and trials during Early Access.
Every plan includes everything you need to build, launch, and measure in-app experiences. Pro and Enterprise unlock deeper integrations, advanced targeting, and team collaboration.
Invite teammates to collaborate on flows, checklists, and analytics. Startup includes 3 seats; Pro and Enterprise include unlimited users.
Additional team members cost $16/mo per seat on annual billing and $20/mo per seat on monthly billing.
Separate spaces for Production, Staging, or Testing. Each has isolated data and publish settings.
Each plan includes 1 product workspace. Add more for $425/mo per product. Perfect for teams managing separate apps or product lines.
Unique users active in the last 30 days. Add more in flexible bundles as you grow.
You can add additional bundles of 5,000 MAUs at $80/month on annual billing or $100/mo on monthly billing. Additional MAU bundles above 100,000 MAUs are discounted by 50%.
You can add additional bundles of 5,000 MAUs at $80/month on annual billing or $100/mo on monthly billing. Additional MAU bundles above 100,000 MAUs are discounted by 50%.
AI-powered in-app help that answers user questions instantly using your docs or knowledge base.
You can add additional bundles of 500 AI messages/mo at $80/month on annual billing or $100/mo on monthly billing.
You can add additional bundles of 500 AI messages/mo at $80/month on annual billing or $100/mo on monthly billing.
Multi-step guides that walk users through your product or features. No code required.
Allow your users to manage their own onboarding and activation right inside your product.
Add interactive triggers that launch flows or tooltips when users click or hover on elements.
Display announcements or updates across your app with a single banner.
Highlight new features or updates directly in your app to drive awareness.
Display Checklists anchored to any element on your app.
Collect feedback directly in-app with NPS, CSAT, or custom surveys.
An in-app help hub where users can find guides, FAQs, and announcements. Pro and Enterprise plans include full white-labeling.
Send and receive data programmatically through the Userflow REST API. Manage flows, users, and analytics at scale.
Trigger external actions in real time when events happen in Userflow.
Trigger external actions in real time when events happen in Userflow.
Send flow starts, completions, and survey events from Userflow to Mixpanel to analyze engagement and retention metrics in one place.
Track how in-app guidance impacts user behavior by syncing flow and survey data with your Amplitude workspace.
Connect Userflow to Segment to send engagement and survey data to all your downstream tools through a single pipeline.
Sync user activity, segments, and survey data between Userflow and HubSpot.
Sync flow, segments, and survey data with Salesforce contacts and accounts.
Use your brand’s colors and typography for a fully branded experience.
Apply your own CSS to match Userflow elements to your brand style.
Remove Userflow branding and fully customize your in-app Resource Center.e.
Use your brand’s colors and typography for a fully branded experience.
Trigger flows or surveys based on specific user actions in your product.
Deliver flows, tooltips, or messages to individual users based on their behavior or attributes.
Target flows or messages based on company-level data, like account type or usage.
Build once, then translate only the parts that differ by language, keeping your content consistent and easy to manage.
See how many users view and complete each flow, and track completion rates over time.
Measure checklist progress and completion to identify onboarding drop-offs.
View and export in-app survey responses, NPS scores, and trends over time.
Track AI Assistant usage, message volume, and response quality to improve content coverage.
Analyze flow starts, completions, and other tracked events in aggregate for deeper insight.
Export your analytics or connect to BI tools to visualize performance data across products.
Get notified when key metrics change, like if a flow’s views or completion rate drop below a set threshold.
Reach our support team via in-app chat or email for quick help.
Jump to the front of the queue for faster response times.
Get hands-on assistance with setup, migration, and best practices.
Add an extra layer of login protection for all team members.
Built on secure infrastructure that meets SOC 2, ISO 27001, and GDPR standards.
Access detailed audit logs and compliance controls for your organization.
Enable single sign-on with your company’s identity provider for secure access.
Non-exhaustive list. Looking for more? Ask us
Everything you might want to know about pricing, billing, limits, and support.
A Monthly Active User is anyone who visits your app (where Userflow is installed) within a rolling 30-day window. For example, if 6,000 of your 10,000 users sign in over the past month, you have 6,000 MAUs.
You can add extra bundles of 5,000 MAUs for $80/month (annual) or $100/month (monthly). Bundles above 100,000 MAUs receive a 50% discount.
Each AI message equals one user question answered by the AI Assistant using your connected docs or website. Every plan includes a monthly message limit, with additional 500-message bundles available for $80/month (annual) or $100/month (monthly).
A team member is anyone with access to your Userflow account who can build flows, manage settings, or view analytics. Startup includes 3 seats (add more for $16/mo annual or $20/mo monthly). Pro and Enterprise include unlimited team members.
If you exceed your included MAUs or AI messages, Userflow automatically adds the next bundle to your plan. You’ll receive an email notification before billing updates, so there are no surprises.
Unlimited! There are no limits on the number of flows, checklists, announcements, or surveys you can build.
Yes. Choose yearly billing after your 14-day trial to save 20%. You can switch between monthly and annual anytime.
All customers receive expert support via live chat and email (usually within minutes during business hours). Pro and Enterprise accounts also get priority support.
Yes! All paid plans allow branding removal. On Pro and Enterprise, you can white-label all content, including your Resource Center. On Startup, branding is removed everywhere except the Resource Center.
Yes. Userflow meets SOC 2 Type II, ISO 27001, and GDPR standards. Your data is encrypted and hosted on Google Cloud Platform. We never sell or share your users’ dataSee our Privacy regulation overview and Security Overview.
Your 14-day trial includes access to all features, no credit card required. You can test flows, surveys, and the AI Assistant before choosing a plan.
Yes. All plans have access to basic integrations, including our API, Zapier, Amplitude, Segment, and Mixpanel. Pro and Enterprise also have access to integrations with Salesforce and HubSpot.
Check our Help center or chat with us.
